News

Sony brings OLED TV to U.S., encouraged by TV sales

767
reads
Topic: 
Industry
Quote: 
LAS VEGAS (Reuters) - Sony Corp (6758.T) on Sunday unveiled a next-generation super-thin television and a robot-like music player, and an executive said the economy had not hit U.S. consumer sales -- yet.

Riding a hot streak as its PlayStation 3 game console bounces back from a slow start in sales and its Blu-ray disc technology gains supporters, Sony showcased Organic Light Emitting Diodes or OLED TVs at CES. Proponents say they could potentially replace LCD and plasma TVs.

OLED promises a brighter screen, lower power consumption and is expected to eventually be cheap to manufacture.