Noribachi, a premier U.S. based LED and solar lighting accelerator, experiences rapid success with the NORImark LED alliance program. The program, debuted in early 2012, was created to standardize LED lighting while empowering lighting industry stakeholders with state-of-the-art, market-ready LED solutions.
LightPolesPlus.com, one of NORImark’s earliest partners and one of the nation’s largest online light pole distributors and a commercial fixture vendor, exemplifies the benefits and business growth NORImark partners consistently experience. Prior to joining the NORImark program Light Poles Plus only offered HID lamps due to the difficulty of finding a reliable and quality LED solution for their fixtures.
Now, with the aid of Noribachi’s NORImark program, the distributor is able to make a comprehensive range of LED luminaires available to their customers, resulting in increased sales and industry relevancy. Since joining the program, LightPolesPlus has strategically collaborated with Noribachi on more than seven different projects. The NORImark alliance has not only increased LightPolesPlus’ fixture sales, but it also gives them a competitive edge in the LED market by creating additional product development opportunities through Noribachi’s premium, U.S. manufactured, solid-state lighting solutions.
“Joining NORImark has been a huge advantage for our company. We were getting frequent inquiries about LED area lights, but didn’t have a reliable solution to add to our product line. We didn’t want to use low-quality imported LED fixtures because we didn’t trust them to work over the long run. Noribachi was a perfect fit– not only are they U.S. made like our commercial light poles, but their adaptability into the fixtures we already stock made it very easy for us to have a worry free, high quality solution at a value-creating price,” says Pat R., Sales Executive at LightPolesPlus.
Noribachi engineers a unique, scalable modular light engine that is able to integrate with any existing industrial fixture, even luminaires intended for HID, fluorescent or induction lighting. Noribachi’s unique manufacturing model allows Noribachi to offer these solutions at extremely competitive pricing and lead times as rapid as 24 hours, while strategic vendor relations gain Noribachi access to the highest quality chips available commercially and world class engineering resources.
A Noribachi light engine, constructed of modular lightboards, visible inside a fixture.
“The success of LightPolesPlus with NORImark illustrates how easily the program allows light fixture distributors and manufacturers to compete in the LED market. Noribachi eliminates the immense cost and resources necessary to engineer a viable LED solution in-house and the confusion of wading through the sea of questionable, uncertified LED products that flood the market. LEDs can be incredibly hard or incredibly easy for the lighting industry, but they’re not going away. Noribachi makes LEDs incredibly easy!” says Luke Sutton, VP of Manufacturing for Noribachi.