LEDinside: October 2012 Price Trend for LED Bulbs- Global Manufacturers to begin Targeting Affordable Pricing Strategies
According to the latest price survey from LEDinside, a research division of TrendForce, global retail prices for new LED bulbs are continuing to exhibit small fluctuations throughout October. For the 40W equivalent LED bulbs, average prices climbed by 2.3% and arrived at $19.2 USD. With regards to the 60W equivalent LED bulbs--of which there comparatively more varieties within the US-- ASP dropped to $32 USD, a 1.6% decrease. Making a strong impression within the Asian markets at the moment is Philip's affordably priced, 600 lumens 9W LED bulb. In 2013, it is predicted that the company will begin releasing more affordable LED products as a means to increase business momentum within the LED industry.
New 40W Equivalent Bulb Products Spark Pricing Uptrend within the US
60W Equivalent LED Bulb Prices Experience Slight Fluctuations in Various Regions
LEDinside Perspective- Philips Testing the Waters By Launching Affordable Pricing Strategy
The LED market for October, as observed by LEDinside, saw the release of new LED items that on average had better dimming functions and power efficiency. Although prices of these products tend to be high, consumers are generally responding positively to the new functions, with praise being directed towards such areas as the responsive dimming function, the effective brightness, and the absence of the fading effect. Users are also reportedly pleased with the overall balanced quality of the lighting, which is similar to that of incandescent lamp and is free of the "blue hue" issues of the traditional LED lamps. It can be argued, from these positive reviews, that consumer satisfaction and acceptance generally improve as LED products undergo new enhancements.
For 2013, LEDinside believes wireless LED bulb products will begin hitting the market on a massive scale. Along with the other new releases, this product is expected to contribute to a possible pricing uptrend for LED bulb prices. However, with the market increasingly expanding and with price-performance ratio going on the rise, there is a chance that the future LED bulb trend will either go steady or continuing slightly decreasing.