Epistar Focuses on Increasing Market Share

Following the expansion of the LED lighting market, Epistar president Li Bingjie during an interview on September 4th pointed out that once LED lighting permeability broke 10 percent, usage rate increased exponentially. LED lighting wafer usage by 2015 is estimated to equal that of backlight usage. Epistar’s lighting market strategy is therefore focused on increasing market share.

Epistar president Li Bingjie


With LED lighting shipments continuing to increase and backlight shipment quantity estimated to reach their pinnacle in 2013, Mr. Li expressed that by 2015 LED lighting wafer usage will be equal to that of backlight usage rates. LED light bulbs are also expected to see an increase in shipment numbers. Total global shipments in 2012 were around 150 to 200 million and are expected to increase to 400 and 500 million in 2013. Chinese large manufacturers however have a monthly average of 20 million shipments, which sufficiently shows lighting market demand strength.

Mr. Li admits that most LED bulb and lamp manufacturers did not have high earnings as of late. Manufacturers however do not want to give up on the general lighting market. Those affected the most were big brand named manufacturers. In the past LED lighting manufacturer put the most importance on strategy and revenue, but the focus has since shifted towards increasing market share.

Entering into the new era of LED lighting, Mr. Li believes that in the past businesses focused on luminosity efficiency (lm/W) and price/performance ratio (lm/dollar), but now the focus has turned to factors such as system and interface. Epistar has therefore changed to virtual integration and has already seen a gradual difference in efficiency.  Mr. Li reveals that through virtual vertical integration, Epistar via American lighting manufacturers has entered the American lighting market. The company is currently collaborating together with two big named international brands.
 

Disclaimers of Warranties
1. The website does not warrant the following:
1.1 The services from the website meets your requirement;
1.2 The accuracy, completeness, or timeliness of the service;
1.3 The accuracy, reliability of conclusions drawn from using the service;
1.4 The accuracy, completeness, or timeliness, or security of any information that you download from the website
2. The services provided by the website is intended for your reference only. The website shall be not be responsible for investment decisions, damages, or other losses resulting from use of the website or the information contained therein<
Proprietary Rights
You may not reproduce, modify, create derivative works from, display, perform, publish, distribute, disseminate, broadcast or circulate to any third party, any materials contained on the services without the express prior written consent of the website or its legal owner.

Tokushima, Japan - 6 March 2024: Nichia, the world's largest LED manufacturer and inventor of the high-brightness blue and white LED, has started mass production of the new UV-B (308nm) and UV-A (330nm) LEDs in its popular 434 Series packa... READ MORE

New XLamp® S Line LEDs enhance growth, last longer, lower energy costs Horticulture and other forms of agricultural lighting require application-tuned ratios of spectral content, high efficacy and long lifetimes. Whether you are interested... READ MORE