LG Use World’s Largest LED Screen to Launch New Super LED Monitor

LG Electronics has officially launched a new super-slim monitor called the Super LED. The marketing campaign that led to the official launch included a “SUPER” performance to publicise the technology of the SUPER LED Monitor.

The Korean electronics manufacturer sponsored a performance by popular Korean pop duo group Norazo, known for their experimental and often innovative performances. The performance was live synched and broadcast on the world’s largest LED screen. The recording has just clocked over 1 million viewon YouTube. (www.youtube.com/superledlg)

The artists used the gigantic “Media Façade” at Seoul Square in downtown Seoul, the largest LED (Light Emitting Diode) canvas in the world on a single building consisting of approximately 42,000 LED bulbs. It also included a “flash mob” element, where passers by participated in the performance, and is now being hailed as opening new horizons in media art realm.

LG Electronics, a leader in the LED monitor market, showcased the SUPER LEDTM monitor brand as its latest line of monitors built on LG’s exceptional monitor technology with a range of innovative and enticing new customer benefits.

The LG SUPER LEDTM is one of LG’s series of monitors that exhibits innovative features centering around four key benefits; SUPER Slim, SUPER Picture Quality, SUPER Angle, and SUPER Energy Saving. The LG SUPER Slim Series has beautifully crafted design and ultimate slimness of 7.2mm depth. One of its models, the E2290V, won the Innovations Award at the recent Consumer Electronics Show (CES) for its excellence in design and technology.

LG SUPER Picture Quality technology utilizes the SUPER+ Resolution Technology to revive low picture quality to high resolution vivid picture quality. It sharpens up blurred edges and adds new zest to dim colors. The E2381VR converts SD-level content into HD signals, creating realistic images.

LG SUPER Angle technology allows real color expression at any angle with a wide viewing angle of 178°. On top of this, The IPS236V model comes equipped with full-HD and Mega Contrast Ratio, along with HDMI, perfect for graphic/photo imaging work as well as computer games.

LG SUPER Energy Saving technology lowers energy costs by as much as 25% compared with conventional LED monitors, without any degradation of picture quality. With the E2341V series, we can care for our environment while enjoying vividly clear picture quality.

The LG SUPER LEDTM Monitor series is setting new standards in the premium LED monitor market, in terms of style and performance, due to its creative and innovative design and technological features. For more information of LG SUPER LEDTM Monitor, you may visit the LG microsite, http://www.lg.com/global/SUPERLED.

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