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2022-01-27

iQIYI Produces Test Films via Virtual Production, Leveraging Digital Assets in Content Strategy

BEIJING, Jan. 26, 2022 /PRNewswire/ -- iQIYI, an innovative market-leading online entertainment service in China, announced that it has completed the production of two 4K test films this week in its self-built virtual production studio. The productions used scenes from the communities of Buliangjing, the fictional location where the mystery in iQIYI's hit drama Luoyang starts. The test films also mark a major step in iQIYI's realizing its vision of incorporating digital assets in the production of its series, films, animations, games, VR, commercial lic...
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