LED CHINA 2010 by UBM Trust achieved good results

2 - 5 March 2010, China Import & Export Fair Pazhou Complex, Area B

UBM Asia Ltd., a fully-owned subsidiary of United Business Media Limited, announced that it has formed a Sino-foreign joint venture, UBM Trust Co., Ltd., with the organiser of LED CHINA, Trust Exhibition Co., Ltd., to jointly develop the event. The event can now tap on UBM’s extensive global reach and professional show management expertise to serve exhibitors and visitors even better, and to become an important catalyst for the development and upgrading of China’s advertising industry.

The 2010 edition of LED CHINA was held at the Pazhou Complex, Area B – Guangzhou, from 2 - 5 March 2010 and achieved great success. At its largest scale ever, the event took up three exhibition halls, 30,000 sqm of exhibition space (a 30% increase over 2009), with 513 exhibitors showcasing the most advance products and technologies, making this the single largest LED gathering in the world.

Highlights of LED CHINA 2010 include:
1. Leading LED enterprises featured in the show spanned the entire industry supply chain.
This is a partial list of the exhibitors (in alphabetical order):
-     LED Lighting: BCX, KINGSTAR, LIGHT GREEN, LITK, MASON, QUASAR, SPARK, etc.
-     LED Sign Illuminant: BLUEVIEW, HHX, JINGGE, KINGSBEN, etc.
-     LED Display: ABSEN, DESAY, LEYARD, LIANTRONICS, RETOP, SKYWORTH, TOP, UNILUMIN, etc.
-     LED Equipment: ANDA, CHAIN LOGIC, DONGSHENGHE, HAN'S, ITM, JUNE'S, LINDEN, etc.
-     LED Chip: APT, EPILIGHT, HC SEMITEK, INSPUR HUAGUANG, SANAN, SILAN, UNILITE, etc.
-     LED Packaging Material: CREE, HONGLI, LEDMAN, LIANZHONG, LUXON, NATIONSTAR, Z-LIGHT, etc.
For the full list, please visit our website: www.ledchina-gz.com.

2. Tens of thousands visited the show, including many overseas delegations.
Over four show days, LED CHINA 2010 attracted 49,674 visitors from 118 countries and regions in 5 continents. The number of domestic visitor was 42,524 (5% growth over the last edition) and overseas visitors numbered 7,150 (a 29% increase). Overseas trade associations that attended LED CHINA 2010 included the Asia Sign Association (ASA), LED Lighting Spread Association (DLEDA) from Japan, Thai Inkjet Club (TIC), Taiwan Advertising Engineering Union, Taipei County Advertising Engineering Association, etc. Overseas buyer delegations from India, Korea, Spain, Thailand, the Netherlands, Turkey, Uzbekistan, and Vietnam brought more than 800 visitors.

3. Rapid development of the LED sector
Low-carbon energy-saving LED products garnered much interest as LED lighting gears up to replace traditional lighting across the globe. More than 200 exhibitors showcased various LED street, landscape and residential lighting, and solar-powered LED lamps etc.

As a new advertising medium, LED displays became a focus of the show. The LED screens on the stand of more than 150 manufacturers presented the latest display technology, enveloping visitors in a symphony of aural, visual and rhythmic performances providing an awesome in-person experience of the impact of large displays.

4. Three shows under one roof
LED CHINA 2010 was held together with SIGN CHINA 2010 and the NEON SHOW 2010. The three shows took up 8 exhibition halls, over 70,000 sqm in space (a 7% increase compared with last year) gathering 1,006 exhibitors showcasing the latest technology and products including LED sign illuminant, LED lighting, LED displays etc. Concurrent activities included seminars on “The development of neon and LED lighting and the application in city and landscape illumination” and “Sustain Lumen Maintenance with SavosilTM”, etc.

5.  The fair won acclaim from exhibitors. Followings are some of their testimonials:
•    A six-year veteran in LED CHINA, Mr Xu, General Manager of KingLED Lighting said “When we first participated in 2005, our company was only recently established and took just two standard booths. However, our small stand generated excellent returns. We met many overseas buyers, which helped established a clear development direction for the company, and it has grown with the fair since. At present, our focus is on the overseas market, and in China we will attend only one fair – SIGN CHINA.”
•    Mr. Ma, the General Manager of Unilumin, the manufacturer of the large LED displays at the Tian’anmen Square in Beijing, said “The result from this year’s exhibition is very good. We did not have a large enough space this time but will enlarge our booth to 225 sqm next year to display even more new products to the visitors.”
•    Mr. Liu, manager of DESAY, said “Our high-end LED displays are aimed at the overseas market, so we did not take part in any domestic fair. We observed this Guangzhou event for the last three years and were surprised at how fast its international influence was growing. Many of our foreign clients were making early plans to visit LED CHINA, so we decided we cannot miss out on this promotional opportunity and invested heavily into the show this year, with tremendous results.”

LED CHINA has evolved into one of the most influential weathervanes for the global LED industry.

6. Overwhelming response to booth sales for 2011
Over 540 booth applications for 2011 were submitted to the organiser office onsite.  Furthermore, nearly 200 exhibitors indicated they would like to enlarge their booth next year.

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