2022-11-30

Smart Cockpits Drive Explosive Automotive Display Growth

TrendForce released the 2022 Global Automotive LED Product Trend and Regional Market Analysis, which indicated shipments of automotive LED display panels will reach 185 million units this year. New automotive display trends include 1.5m full-width display, free shape, transparent display and high resolution (250 ppi) in addition to HDR, local dimming and wide gamut. Shipments are expected to jump to 241 million in 2026 with a compound annual growth rate of +7% from 2022-2026.     The smart cockpit can be considered a system designed to integrate messag...
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2022-11-14

2022 Macroblock Online Symposium | Drive the Metaverse with the Leading Display Technology

Macroblock held the 2022 online symposium on November 9, and the theme of this year was “Drive A Whole New World – Metaverse”. This time our lecturers went deep into the metaverse from different applications, including VR headsets, smart cockpits and LED displays. In the speech, they covered how to realize the metaverse concept and how to deal with those challenges within this area through Macroblock products and technologies.   First, the symposium began with an opening remark given by Mr. Robert Chen, Macroblock General Manager. Mr. Rober...
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2022-10-21

Sharing Success with "Roewe RX5"!

Roewe, the leading connected car brand under SAIC Motor, officially released the third-generation RX5 (Compact SUV) in August 2022. Roewe is well-known for their AI system that responds to Zebra Zhixing VENUS intelligent system, and its pioneering technology brand image is deeply rooted in consumers' minds. With a million-unit sales of their RX5 series over the past 6 years, the third-generation RX5 has made breakthroughs in both car performance and interior design. Most notably, the 27-inch 4K slidable in-vehicle display built by Roewe and Macroblock, is ...
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2022-09-26

Micro LED Forum 2022 – Micro LED AR Micro Display Technology and Its Applications

TrendForce hosted the Micro LED Forum 2022 seminar at the NTUH International Convention Center on September 13th. Well-known industry experts were invited to the event to discuss the current trends in the development of the Micro LED industry. Their lectures covered a wide range of related topics such as epi-wafers, mass transfer, backplane technologies, equipment development, and market applications. On the whole, this year’s Micro LED Forum revolved around two themes or product categories: large-sized Micro LED displays and Micro LED AR micro d...
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2022-09-01

High Five!Li Auto's Flagship SUV L9 In-vehicle Display features Macroblock's Backlight driver

In the summer of 2022, China's self-owned car brand "Li Auto" unveiled the flagship SUV-L9. Targeting the same market as BMW X7 and Mercedes-Benz GLS, Li L9 adopts “intelligence” as its design philosophy. Macroblock is honored to be a part of the Li L9 supply chain, creating an outstanding model of high-end in-vehicle displays together. Li Auto's Flagship SUV-L9 (Photo credit: Li Auto Website) Innovative intelligent cockpit - combining the head-up display (HUD) with the mini-LED interactive safe driving screen for t...
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2022-08-17

Curved Displays Pioneer Immersive Visual Experiences, Inspiring Glasses-Free Metaverse Applications

The Metaverse and its applications have continued to be in the spotlight among the tech industry worldwide, where tech giants are racing to invest in software–hardware development and explore more possibilities. Currently, virtual and real-world integration has been the major approach to creating the metaverse world, where users can—through different human–machine interfaces—connect the reality to a virtual world to explore various applications. AR and VR wearables have been crucial equipment for their metaverse plans among most companies, but the existing t...
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2022-05-04

【Touch Taiwan 2022】Partnerships between Giants to Create Win-Win Micro/Mini LED Display Solutions

Touch Taiwan 2022 kicked off on April 27 in Taipei, centering on the theme “Features on Cross Industry Integration , the Future of Displays”, during which major players––such as Ennostar, Macroblock, AUO and PlayNitride––showcased various products which they have spent years to make. Ennostar Ennostar focused on displays and sensing. The first thing catching visitors’ eyes was an ultra fine pitch display featuring 0404 RGB LED. The LED manufacturing group also exhibited solutions for small and large displays powered...
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2022-03-01

Macroblock and Unilumin Go Into Theaters with DCI-Certified LED Cinema Screens

When LED screens want “showtime” in movie theaters, DCI certification is a must; that is, without a DCI certification, any large-format display cannot be installed in the qualified movie theaters. DCI certification is released by Digital Cinema Initiatives, LLC, a consortium of major motion picture studios dominating the cinema system standards. Unilumin’s LED screens, UC-A41 and UC-A21, have successfully passed the DCI certification and been installed in The China Film Cinema Bei'ao, Beijing (Fig.1), one of them is the world&rsquo...
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2022-03-01

Macroblock Releases AEC-Q100-qualified Automotive Lighting ICs to Seize a Share in the Intelligent Automobile Market

Today Macroblock announced its new generation LED automotive lighting driver ICs, MBI6659Q and MBI6665Q, are highly praised and appreciated by the customers. The two new products are suitable for the application of intelligent automotive lighting, and both of them have obtained the AEC-Q100 qualification. The company is positive about the future outlook of the global intelligent automobile market. By launching these two new products, Macroblock has a more complete automotive series product line. Macroblock will continuously focus on the automobile original equipment m...
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2022-02-22

Expanding EV Market Drives Innovative Automotive LED Applications

Bolstered by the green, sustainable trend, sales and market share of electric vehicles (EVs) continue to rise. Automobile manufacturers are racing to develop and produce new energy vehicles, which boost the demand for automotive LEDs.    While the general automotive world saw LED headlight penetration exceeded 60% in 2021, the penetration surpassed 90% in the new energy vehicle category, according to survey conducted by TrendForce. As the automobile market recovers with increasing shipment and LED illumination penetration grows, TrendForce estimated the autom...
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2022-01-24

Dawn of The Metaverse - Wearables with mini-LED Backlight to Bring Diverse Opportunities

As Facebook announced its new name “Meta” in October 2021, metaverse, a concept first appeared in science-fiction instantly became a keyword for the global tech world. Every tech giant has kicked off metaverse investments and research programs in hopes of developing ever-diverse applications and opportunities.   Viewed as the future of the internet, the metaverse is a virtual world parallel but connected to the real one. Using VR-enabled wearables, people gain access to the shared virtual space and engage one another in it. Online conferences, virtual exhibitio...
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2021-12-27

LED Display Essential To Meeting Virtual Studio Demand In Post-Pandemic New Normal

While TV production has used virtual studio for years, LED display is challenging green screen in virtual studio as technology evolves. Virtual studio refers to shooing scenes in a virtual environment whose background is composited during post production, creating effects that are more true-to-life and immersive than traditional studio is capable of. Most virtual studios were based on green screen (blue screen). As actors perform in front of the screen, the background is created during post production. Though the technology is quite mature, results can look quite unrealistic due to...
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2021-09-27

TV Brands Release Flagship Products With Mini-LED Backlight

2021 is shaping up to be the year of the mini-LED TV. Huawei and TCLboth have launched high-end mini-LED backlight TVs recently. Do you know the advantages of mini-LED backlights? Let’s take a close look! mini-LED backlight local dimming technology upgrades the overall performance of LCD TVs so that they could achieve high picture quality and high contrast ratios. It could be said that mini-LED TVs are comparable to OLED TVs. Moreover, the stability and lifetime of mini-LED backlight TVs are much better than OLED TVs. Thus, lots of...
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2021-09-08

Macroblock & Moonshine LED Studio Latest Work

Mayday Ashin’s “Future” was released on QQ Music one month ago, the viewer's number is over three hundred thousand. I believe some people might think this music video was shot before the green screen. But, actually, this music video was shot in the LED virtual production studio built by Macroblock and Moonshine Animation. Click “Read more” on the bottom-left corner. Let’s watch this incredible video together!  Read More   2021 Global LED Video Wall Market Outlook and Price Cost Analysis Release Da...
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2021-07-30

Can The Moiré Pattern of LED Displays be Conquered?

Nowadays LED displays have been used in the field of film and TV entertainment, as backdrops of news broadcasting, movie production studio and so on. However, it is usually to find “water ripples” on the screen when using cameras to shoot LED displays. Those water ripples are called the “moiré pattern”, which will affect works performance. The following paragraph will introduce the optical principle behind this phenomenon and how to overcome the issue.   The cause of the “moiré pattern”   Digital cameras focus ...
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2021-07-12

Macroblock Plays An Active Role With Various Solutions In Mini-LED Backlight Market

(July 12, 2021) According to recent market dynamics, it can be predicted that FALD (Full Array Local Dimming) mini-LED will become a mainstream technology for LCD display backlight. While, Macroblock has aggressively deployed in this area two years ago, launching suitable solutions for different LCD display sizes, and working with our clients to bring better display performance to consumers. Below please find the description of backlight ICs and system structures for two kinds of the LCD display. One is small- to medium-size LCD displays and the other one is...
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2021-06-04

Common Shooting Issues with LED Displays (Video) | Virtual Production, Movie Production, Broadcasting

Replacing green screens with LED displays as the backdrops have been discussed and applied in virtual production. In the episode, the lecturer started with the shooting concept and led the audiences to understand the principle of LED displays. As for the shooting challenges, he used actual pictures and videos to explain the following shooting issues: black scan lines, bright and dark lines, extra grayscale and grayscale loss, and flickers at low brightness. The episode will let the audiences quickly understand these common problems. In the future, they can use these materials as a...
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2021-04-29

Macroblock LED Backlight Driver ICs Advance Portable Electronic Products

As users demand for better consumer electronic products, every brand company continually improves the technical aspects and appearances of its products. In the last two years, some global leaders already launched portable electronic products with mini-LED backlight. In light of this emerging trend, Macroblock, the mini-LED backlight driver IC leader, has also assisted our clients to speed up the adoption of MBI6322 and MBI6334 for compact, stylish and high picture quality portable electronic products. Nowadays consumers not only care about the display performance of port...
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2021-04-27

Macroblock mini-LED technology faces off against traditional backlight and traditional LED display technology at Touch Taiwan Display International 2021

Macroblock participates in Touch Taiwan Display International 2021; the booth is in the mini-/ micro-LED theme pavilion. The focus of this exhibition is the comparison between mini-LED backlight technology and traditional backlight technology. We compare LCD TVs with 65 inches in size and play 4K quality videos at the same time. We can see the obvious difference between the two: the details in the dim picture are clearly distinguishable; the detailed textures can be seen in the bright pictures, and the vivid color of the display screen also greatly surpasses the one of tr...
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2020-08-18

TrendForce: HDR and Local Dimming Enter Automotive Display Markets

According to the latest report of TrendForce, “2020 Global Automotive LED Product Trend and Regional Market Analysis,” the market demand for automotive panel has reached 134-144 million units in 2019-2020 with center informative display accounting for the highest share. This was estimated based on the sales of car shipment. Currently, 12.3 inch is the mainstream size for center informative display, which is designed with two or three connected panels, or even designed into a whole panel sized 30 to 50 inch. Since 2020, car makers attempt to implement HDR and...
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2020-06-30

Macroblock Introduces New Insight of LED Driver IC Technology

Macroblock launched the concept of “NEW BASICS” in March. Until now, we have received a lot of feedbacks worldwide. New BASICS consists of “Image Quality,” “Minimum Gray,” “HDR-Optimized,” “64 scans,” “Low power,” and “Highly-integrated.” Some elements of NEW BASICS are brand new to the industry. Thus, Macroblock would like to take the opportunity to share the updated experimental data and technology through LIVE streaming on June 17th. In the opening, Macrob...
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2020-02-24

LED Industry Players Continue to Focus on Mini LED Applications

Display applications adopting Mini LED technology is expected to bloom in 2020 following the rumors of Apple releasing Mini LED based iPad and MacBook this year. Since last year, related players in the industry are pushing production and development of Mini LED backlight as well as Mini LED RGB displays. (Image: Pixabay) Chip producer Epistar reported that its plans for Mini LED backlight products production and shipment will be process as scheduled, despite the ongoing coronavirus epidemic. Epistar has expanded its capacity in Taiwan for Mini LED...
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2020-01-07

Macroblock Turns Wide Sports and Dante Coffee into Smart Retailers

Macroblock connects Wide Sports and Dante Coffee to smart retail solutions at their physical stores at Startup Terrace in Linkuo, New Taipei City in Taiwan. The experiential stores have officially opened on January 6, 2020. Dealing with massive amounts of information of daily operation at physical stores often leads to poor operational efficiency. To better utilize valuable data and improve operational efficiency, Wide Sports and Dante Coffee deploy Macroblock’s precision marketing solution, a customized IoT solution, at their physical stores in Linkuo, New ...
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2019-11-18

Macroblock Debuts AEC-Q100 Certified MBI5353Q for Automotive Use

Macroblock announced that its LED driver IC MBI5353Q is certified to AEC-Q100 Grade 1 for automotive use. With a broad operating temperature range from -40°C to +125°C, MBI5353Q is regarded as an ideal solution and offering prominent user experiences for applications of various automotive display and relevant automotive parts. Automotive Electronics Council (AEC) is an organization founded by Chrysler, Ford, and GM, which established a high-quality standard for automotive electrical components to ensure the safety and reliability of vehicle operatio...
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2019-11-01

March into the Mini LED and Micro LED Market: Macroblock X Konka

Macroblock was invited to participate in the product launch held by Konka Group at Chongqing Konka semiconductor and optoelectronics industrial park. Konka has been aggressively investing to develop Mini and Micro LED technology to aim at the high-end LED display market. At the product launch event, the company released its latest Micro LED TV series, APHAEA, including a 236 inches 8K TV with a pixel pitch of 0.68mm. The product adopt Macroblock's driver IC MBI5759 which provides image quality of 14-bit gray scale and comes with a common cathode...
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2019-09-03

【Touch Taiwan 2019】Micro LED and Mini LED Applications Getting Ready for Mass Production

Micro LED and Mini LED technologies and applications created a sensation at Touch Taiwan 2019. Exhibitors from the supply chain presented key materials, components, equipment solutions as well as products applications following the Micro LED and Mini LED waves. eLux and Epileds jointly demonstrate a 12-inch full color Micro LED automotive display. The display adopts Micro LED RGB chip sized 40-50µm by Epileds and active LTPS backplane drive solution, reaching 42 ppi and brightness over 1,000nits. The full color and high contrast display performan...
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2019-08-30

【Touch Taiwan 2019】LED and Panel Companies Showcase Micro LED/Mini LEDs Applications

Touch Taiwan 2019, the major business fair for the display industry, kicked off on August 28 at Nangang Exhibition Center in Taipei, Taiwan. The event attracted around 300 suppliers from the supply chain to show their latest display technologies and products. AUO exhibited varios high-end displays Micro LEDs and Mini LEDs are definitely the spotlight of the show this year. Event organizer particularly arranged a zone for Micro LED and Mini LED products and solutions which attracted companies including Epistar, Lextar, Macroblock, TOPCO, ASM Paci...
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2019-08-29

Macroblock Presents Innovate Applications at Touch Taiwan 2019

As a driver IC design house with a special focus on power management and optoelectronic applications, Macroblock is not only devoted to LED display driver IC development, but also enthusiastic in new markets with innovated applications, such as: LED backlight driver ICs (Direct type LED full-array local dimming, called FALD), mini-LED backlight driver ICs and modules, Micro-LED backlight and display modules, and gaming keyboards. These are demonstrated at  at Touch Taiwan 2019.  Get Ready for HDR Macroblock demonstrates ‘Display&...
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2019-07-25

Macroblock Debuts New ICs for the 2nd Half of 2019

Celebrating Macroblock’s20th anniversary and facing the rise of 5G era, Macroblock this year helds a whole day symposium with interesting topics regarding 5G era LED displays and HDR challenges and solutions. Furthermore, the demonstration zones also roll out advanced LED display technologies for the 2nd half of 2019. Fig.1 Comprehensive LED display solution demos at Macroblock’s Symposium Macroblock spreads outthe demo zones into 4 zones: 1. 5G Future-High Frame Rate Demo 2.Highly-integrated LED Display Driver IC Demo 3. 16-Channel L...
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2019-07-09

Macroblock Sees Growing Momentum from Rising Demands in Fine-pitch LED and Mini LED Backlit Display

With its expertise in Micro/Mini LED display and fine-pitch display, LED driver IC company Macroblock sees profit growth in 3Q19 despite that tepid Chinese Market. The increasing demands of fine-pitch LED display and Mini LED backlight display pushed Macroblock’s revenue for 2Q19. With orders for niche products, profit margin of the company may come to 35 percent. For Mini LED backlight, Macroblock has expanded the product portfolio from driver IC to module, providing holistic solutions for clients. New equipment will be installed in 3Q19 and prod...
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NF2W585AR-P8 is a dual function LED that provides both white light and high doses of energy geared for inactivation of various prevalent bacteria. With a 405nm wavelength1 die known to be effective in sterilization, this LED can be used t... READ MORE

  The 5050 LED is replacing the 3535 LED, which has long been the leader in the outdoor lighting market. The existing ceramic-based 3535 has excellent reliability but is expensive. At present, the 5050 LED, which has achieved remarkable p... READ MORE