LG Showcases “Nano Cell” LCD TV at CES 2017

Korean electronic manufacturer LG displayed its premium TV products at CES 2017 this year, showcasing new display LCD TV with “nano cell” technology.

Korean media Yonhap noted the company displayed a new LCD TV technology at the show featuring “nano cell” technology, but did not go into too much details about this new technology aside it is capable of delivering more accurate color performance compared to traditional TVs on the market.

The new 4K UHD TV lineup uses nano sized particles are uniformly-sized particles, each one nanometer wide evenly distributed across the screen, but deliver better performance than conventional quantum dot material, stated LG in its press releases.

LG showcases its Nano Cell LCD TVs at CES 2017. The TV models include SJ9500s, the SJ8500s and the SJ8000s. (LG/LEDinside)

“Nano Cell achieves such impressive results by absorbing surplus light wavelengths, enhancing the purity of the colors displayed on the screen,” LG stated. “These light absorbing capabilities allow LG's new LCD displays to filter distinct colors with much greater precision, rendering each color exactly as it was intended by the original content producer.”

A report from Digital Trends was quick to point out LG turned to quantum dot film technology from its Nano Cell division to achieve the above stated performance.

According to a report from Masheable the Nano Cells TVs can retain most of its colors and luster from wider angles than conventional TVs. There should be no evident color differences from a viewing angle of up to 60 degrees, so family members do not have to fight for the best seat in the living room, added Trusted Reviews.

LG partnered with Technicolor to improve color accuracy through a Technicolor Expert Mode and support of Advanced HDR.

The nano cell technology super UHD TVs for 2017 will be launched in three ranges: the SJ9500s, the SJ8500s and the SJ8000s. Pricing of the new TVs is still to be announced.

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