Samsung Electronics has installed an immersive LED solution at Zeiss Grand Planetarium in Berlin, transforming its entrance into a dynamic digital gateway to space. The V-shaped LED wall delivers a visually striking introduction to the planetarium experience for the hundreds of thousands of visitors who come to Zeiss Grand Planetarium each year.
Samsung’s LED signage is installed in the lobby of the Zeiss Grand Planetarium in Berlin, Germany.
As one of Europe’s most modern planetariums, the Zeiss Grand Planetarium is a key venue for science communication, showcasing events and exhibitions centered on astronomy and space travel. To enhance this experience, the Planetarium Berlin Foundation opted for an immersive LED installation in the foyer to serve as a visual gateway to the cosmos.
Samsung’s advanced LED signage technology brings vivid space imagery to life.
The installation consists of 85 Samsung IEA series LED cabinets (IE020A model). Featuring a 2.0 mm pixel pitch and a refresh rate of 3,840 Hz, the display ensures sharp, detailed and flicker-free imagery, even at close viewing distances or when captured on camera. This high-performance setup allows the planetarium to present complex scientific content and vivid space imagery with clarity and precision.
Beyond its technical capabilities, the LED wall serves as a central attraction within the venue. It functions both as an engaging visual centerpiece and a popular photo opportunity for visitors, contributing to a more interactive and memorable guest experience. The flexible design of the installation enables a wide range of content formats, including educational visualizations, previews for upcoming events and even live looks at the International Space Station (ISS).
The IEA series features a flexible installation design.
“This opens up exciting prospects for a modern visitor experience that sparks curiosity and leaves visitors wanting more,” says Tim Florian Horn, Chairman of the Planetarium Berlin Foundation.
“Our LED technology delivers brilliant picture quality, high reliability and flexible application options. In the Zeiss Grand Planetarium, we have installed the LED cabinets in such a way that they create an immersive spatial experience. Installations like this demonstrate how technology brings knowledge to life in an emotional way and transforms spaces into places of experience,” says Amit Chatterjee, Manager of Presales Solutions at Samsung Electronics.
(From left) Tim Florian Horn, Chairman of the Planetarium Berlin Foundation, and Amit Chatterjee, Manager of Presales Solutions at Samsung Electronics
By integrating LED solutions, Samsung and Zeiss Grand Planetarium are demonstrating how advanced display technologies can enhance public engagement with science by making complex topics more accessible and visually compelling.
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