The introduction of the new Audi Q3 marks significant technological progress in how digital lighting systems are integrated into the Audi compact segment. EVIYOS HD25 is an advanced, pixel-based lighting solution developed by ams OSRAM. It is now being deployed in a series-production compact-class vehicle, delivering a new level of adaptive illumination and driver feedback while enhancing road safety. The technology is used in the high-resolution microZ module from ZKW, which is based on an LED light source with thousands of individually addressable pixels.

“EVIYOS represents a paradigm shift in automotive lighting, from passive illumination to active, data-driven light communication,” emphasizes Sylvia Weise, Senior Product Manager at ams OSRAM: “By integrating this technology into the Audi Q3, we are enabling a new class of compact vehicles to deliver premium-level safety and user interaction through light.”

EVIYOS HD25 is a fully digital, high-resolution lighting solution comprising over 25,000 individually addressable pixels. This architecture enables the precise, real-time modulation of the light distribution pattern based on sensor input, vehicle dynamics, and environmental conditions. The system supports both static and dynamic projections, allowing for context-aware visual communication between the vehicle and its surroundings.

The new Audi Q3 introduces digital Matrix LED headlights to the Audi compact segment for the first time. The use of microLED technology produces significantly improved illumination and contrast, particularly advantageous in difficult weather conditions.

Light-guiding functions like lane and orientation lights are now more closely linked to driver assistance systems, projecting key information directly onto the road to enhance safety. New features include visual warnings from the lane change assistant in the lane light when a vehicle is in the blind spot, lane departure indications, and an ice warning symbol projected at speeds above 70 km/h (43,5 mph).

In construction zones, the digital matrix LED headlights automatically switch from lane light to orientation light to simplify staying in one lane in narrow areas. Drivers can deactivate functions like lane lights individually via the Audi MMI and choose between three extended coming-home or leaving-home light designs. Combined with the microLED light source, the digital Matrix LED headlights offer highly precise high-beam distribution and improved glare control, enhancing overall road safety.

The deployment of EVIYOS HD25 in the Audi Q3 emphasizes the growing importance of intelligent lighting systems as a core component of advanced driver assistance and human-machine communication. It also reflects a broader industry trend toward scalable, software-defined lighting architectures that enhance both safety and brand differentiation.

(Photo credit: ams OSRAM)

TrendForce 2025 Global Automotive LED Market- Lighting and Display Product Trend
Release Date:
1. PDF (196 Pages)- 30 June 2025
2. EXCEL- 30 June 2025 and 31 December 2025
Languages: Traditional Chinese / English