2014-12-02

Lighting E-commerce Retailers Online or Offline Store Dilemma

A common scenario since the emergence of e-commerce has been consumers jotting down product serial numbers and brands they like, only to purchase them online at a cheaper price. Online the same merchandise sold in a physical retail shop is often marked at a lower price. Thus, price has remained the main factor taken into consideration.
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Daktronics of Brookings, South Dakota, has partnered with the American Association of Professional Baseball (AAPB) as its official video display and control equipment provider to bring education and professional sports together. “This pa... READ MORE

As Nichia marks the key milestones of 70 years in business and 30 years since pioneering the white LED, its European division has organized a two-day, invite-only Innovation Gallery. Held on 10 and 11 March at Bernhard Knaus Fine Art, a presti... READ MORE