In recent years, the LED lighting market has blossomed in emerging countries, and manufacturers’ development strategies in these markets have become increasingly important. This is mainly because in mature markets, such as Europe and Japan, global traditional luminaire brands still have the greatest market share. While in highly competitive countries, such as China where it appears profitable, many manufacturers have been unable to reap profits.

Will Russia become the next Pure Land for the LED industry? Or is it a market full of unknown risks? Could it be a paradise for foreign manufacturers? Or is it market full of threats? Out of potential emerging markets, LEDinside analysts have chosen the Russian market for “further studies”. Why not Southeast Asia, Middle East, or South America? What is so special about Russia that the LED lighting industry “should not” miss out?