2015-07-01

Cree Kicks Off Sports Lighting Campaign with Aid from Soccer Captain Abby Wambach

In an intensely fought semi-final match on June 30, the U.S. women soccer team beat German team 2-0 at FIFA Women’s World Cup and secured its spot in the competition finals. Sharp-eyed viewers might recognize the team’s captain Abby Wambach had recently showed off her impressive goal shooting skills in U.S. LED manufacturer Cree’s sports lighting advertisement. The ad featuring Wambach had attracted more than 550,000 views in two weeks across all Cree and Abby Wambach social channels, including YouTube, Facebook, Twitter and LinkedIn, said Mike Watson, Vice President of Product Strategy at Cree.
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