Red Bull Crashed Ice Event Lit up with LED Lighting by Osram

Osram provided its advanced LED lighting technology to the famous winter sport event, Red Bull Crashed Ice, which was held in Fenway Park in Boston as the event’s exclusive lighting partner.

During the event, Osram embedded its fully DMX controllable LED lighting in the ice to create a vivid feature in the track to guide the riders downhill and over jumps and other obstacles. In addition, the company also provided its LED-embedded gear to a rider.


(image: Red Bull Crashed Ice)

Osram has been an active supporter of the event. In early 2018, it equipped two Crashed Ice races in Marseilles, France and Edmonton, Alberta, Canada for the Austria-based Red Bull with LED lighting for the ice course. And in December 2018, Osram provided lighting for Red Bull for the Crashed Ice course in Yokohama, Japan. The LED lighting used in the ice is from Osram’s Flex product family. Due to the product’s flexibility and durability, it can easily be molded to fit within the ice to illuminate the track and obstacles. The entire LED lighting system is also controlled by an Osram driver and light management system.

Additionally, the Red Bull camera rider will be equipped with Osram’s illuminated textiles, including a shirt and pants with embedded LEDs. The rider will give viewers a close-up look of the course and the experience as he skates downhill, projecting the live images on screens throughout Fenway.

“Lighting plays a lot of roles in our lives, and one of those roles is to evoke an emotion,” said Lori Brock, Head of Innovation, Osram Americas. “Red Bull is known for its high-energy products and events, and Osram is excited to be part of Boston’s first Crashed Ice event, which brings world-class athletes to one of our favorite locations: Fenway Park. As the exclusive lighting partner for Crashed Ice, we’ve embedded our controllable LED technology into the ice to draw attention to the range of obstacles these riders tackle, and also provide our smart textile illumination to the camera rider who will give the crowd a closer look at the course as he hurtles downhill.”

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