Daktronics of Brookings, South Dakota, has partnered with the Winnipeg Blue Bombers to manufacture and install two end zone video displays at Princess Auto Stadium in Manitoba, Canada. The end zone displays complement last year’s addition of ribbon displays and Daktronics Show Control system, and are currently being installed for events in 2026.

“Delivering an outstanding game‑day experience is always a top priority for our organization,” said Blue Bombers President Wade Miller. “The new end zone displays represent another significant investment in Princess Auto Stadium and in our fans. Daktronics has been a trusted partner in elevating our venue’s technology and these additions will bring even more energy, clarity and excitement to every Blue Bombers home game.”

Video Display Details
The displays at each end of the stadium measure more than 30 feet high by 110 feet wide and each features a 10-millimeter pixel spacing to deliver crisp, clear imagery to fans throughout the venue. These displays are capable of variable content zoning, allowing each to show one large image or to be windowed into different zones of content. This content ranges from live video to instant replays, from statistics and game information to graphics, animations and sponsorship messages – anything needed to deliver an exceptional, memorable experience for audiences.

“We’re excited to continue our partnership with the Winnipeg Blue Bombers as they enhance the visual experience for their fans,” said Joey Hulsebus, Daktronics regional sales representative. “These new end zone displays bring added flexibility and vibrancy to Princess Auto Stadium, ensuring every event is supported with great visuals, real‑time information and engaging content. It’s rewarding to help elevate an already amazing game‑day atmosphere.”

The new displays integrate seamlessly into the existing Daktronics display system, which includes long, narrow LED ribbon displays mounted to the seating fascia and an exterior pylon display, as well as a Show Control System upgrade last season. This industry-leading control system provides a combination of display control software, world-class video processing, data integration and playback hardware that forms a powerful yet user-friendly production solution.

Daktronics has grown with the sports industry from the company’s beginnings in 1968. Today, the company has integrated LED super systems in more than 50% of all professional sports facilities in the United States and Canada. 

(Photo credit: Daktronics)

TrendForce 2026 Global LED Video Wall Market Outlook and Price Cost Analysis
Release Date: 30 September 2025
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