2016-03-30

Three Major Chinese Automotive Lighting Manufacturers Business and Development Strategies

Proliferation of LEDs in the general lighting market has ushered the industry into a new phase of intense competition, contracting net profits, increasingly homogenous products and business models. Innovation has stagnated in the industry. To cope with these difficult market conditions, many companies have turned to niche lighting markets, such as automotive lighting which has a higher entry barrier, and higher profits. The less explored market has become a main development highlight for many companies.
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