2018-12-20

Dual-Brand Strategy may be the Key to Expand the Market Share of LED Lighting in the Era of Price Competition

LED lighting industry has been in a Golden Era in recent years as the global lighting companies have poured in the ranks of LED lighting to seek a good fortune. However, opportunities always coexist with challenges: The competition of LED lighting industry is increasingly fierce, and most companies are at a loss when it comes to price competition. Some overseas clients hope to enter the high-end market to get better profits, but failed in the end due to the weakness of brand influence. One trader from South America is facing with the dilemma. At the 2017 Spring Canton ...
Continue reading
Signify, the world leader in lighting, announces that Qaztomat, one of the largest high-tech greenhouse operations in Central Asia, has selected Philips Horticulture LED Solutions as the lighting supplier for a new 10-hectare greenhouse expansion... READ MORE
Daktronics, a recognized industry leader in digital display and control system technology, has partnered with Massillon Washington High School in Ohio to install a new LED video display and become the first high school in the nation to impleme... READ MORE