LED Masks and Elegant Lasers Driving At-home Beauty Devices Market, Identifies Kline

Inspired by professional technologies like lasers and the first-ever wearable mask devices, new products help fuel consumer interest and the at-home beauty devices market, which globally increases by nearly 14% in 2014, reveals Kline & Company, an international market research and management consulting firm in its recently released study Beauty Devices: Global Market Analysis and Opportunities. The market continues to be remarkably dynamic, nearly doubling in size since first tracked globally in 2014.

One of the most unique launches comes from newcomer La Lumiere with its illuMask brand of wearable LED light masks. Available in two varieties---Anti-Acne and Anti-Aging---and at an affordable US $29.95 price tag, illuMask caters to the mass market, which has, until now, lacked traction.

Kline & Company logo. (Kline/LEDinside)

Some brands bet on pricier alternatives, introducing new laser products for at-home use. TRIA's new Age-Defying Laser and the Skin Smoothing Laser by Iluminage Beauty are driving the anti-aging segment's double-digit growth along with several new introductions from brands, such as RIO and Beurer in Europe. While cleansing is the fastest growing skin care concern in Europe, China, and South Korea, anti-aging devices are adding vitality to the U.S. market.

In Europe, fresh inspiration comes from the professional skin care sector, with Philips, Home Skinovation, and Beurer each launching at-home devices for microdermabrasion, a popular skin treatment in spas and beauty institutes. A new microdermabrasion-type product was also introduced for lips in 2014 by Bliss (Steiner Leisure) with its Fabulips "Pout"-o-matic Spa Powered Lip-Perfecting System.

In Asia, competition between local and foreign brands has likewise intensified. Multinational brands have actively entered the Chinese and South Korean markets, with several achieving significant growth in both countries, such as Refa (MTG), Clarisonic (L'Oreal), and Clinique (Estee Lauder). Meanwhile, local brands in each country have been in flux, with some becoming market leaders within a year's time and many brands disappearing from the leader board in 2014.

Karen Doskow, Director at Kline's Consumer Products Practice, comments, "With price points at two ends of the spectrum from under $30 to over $500, new companies jumping on the beauty devices bandwagon, and existing brands expanding their portfolio beyond cleansing and hair removal, this market has evolved into a very competitive place for manufacturers. With a wider range of prices and product choices, it has also become much more accessible to a larger consumer base."

Kline's Beauty Devices: Global Market Analysis and Opportunities has been running for four consecutive years and was the first to assess the market for power-operated skin care products for home use. The report covers at-home beauty devices sold to consumers through all channels of distribution and includes market size and growth statistics, key changes in distribution, the competitive landscape, important new launches, and product trends.

Disclaimers of Warranties
1. The website does not warrant the following:
1.1 The services from the website meets your requirement;
1.2 The accuracy, completeness, or timeliness of the service;
1.3 The accuracy, reliability of conclusions drawn from using the service;
1.4 The accuracy, completeness, or timeliness, or security of any information that you download from the website
2. The services provided by the website is intended for your reference only. The website shall be not be responsible for investment decisions, damages, or other losses resulting from use of the website or the information contained therein<
Proprietary Rights
You may not reproduce, modify, create derivative works from, display, perform, publish, distribute, disseminate, broadcast or circulate to any third party, any materials contained on the services without the express prior written consent of the website or its legal owner.

Tokushima, Japan – 25 January 2023: Nichia, the world’s largest LED manufacturer and inventor of high-brightness blue and white LEDs, is pleased to announce the additions of the NVSW719AC and NVSW219C-V2 to its industry standard ce... READ MORE

Pro9™ LEDs set the new standard for high fidelity (90 & 95 CRI min) LEDs   15% higher efficacy for 90 & 95 CRI LEDs 90 CRI light quality at 80 CRI LPW 95 CRI light quality at 90 CRI LPW Upgrade light quality without sacrific... READ MORE