Chinese Client Demands Squeezes Samsung Display OLED Supply

News Source: 

Samsung Display is running low on OLED supply, due to soaring OLED display demands from Chinese smartphone makers, reported The Korea Herald.

Citing a Taiwan-based media DIGITIMES report, Chinese smartphone manufacturer Oppo might have to revise and lower its goal of shipping 90 to 100 million smartphones because of Samsung’s insufficient OLED panel supply.

Oppo has asked Samsung to increase panel supplies, but the display vendor is struggling to meet this demand.

Samsung intended to ship 100 million OLED panels for smartphone applications to Chinese-based smartphone manufacturers, including Oppo and others, while adding another 240 million units for its own phones.

Chinese budget phone makers Oppo and Vivo rose adaption of OLED screens in their flagship smartphones with the aim to differentiate from rivals such as Huawei and Xiaomi. Oppo’s OLED adoption is 37%, Vivo 25% and Huawei a mere 8%.

Samsung is investing about KRW 10 trillion won (US $8.95 billion) to KRW 15 trillion to upgrade its OLED production in Korea, and its production capacity in A3 plant in Asa, Sough Chongcheong Province will be raised from 15,000 panels per month to 150,000 by 2017. Most of these panels will be supplied to Apple’s iPhones.

Disclaimers of Warranties
1. The website does not warrant the following:
1.1 The services from the website meets your requirement;
1.2 The accuracy, completeness, or timeliness of the service;
1.3 The accuracy, reliability of conclusions drawn from using the service;
1.4 The accuracy, completeness, or timeliness, or security of any information that you download from the website
2. The services provided by the website is intended for your reference only. The website shall be not be responsible for investment decisions, damages, or other losses resulting from use of the website or the information contained therein<
Proprietary Rights
You may not reproduce, modify, create derivative works from, display, perform, publish, distribute, disseminate, broadcast or circulate to any third party, any materials contained on the services without the express prior written consent of the website or its legal owner.

The recent outbreak of COVID-19 has prompted the large-scale search for practical solutions that can prevent the spread of the deadly virus — from researchers and scientists committed to finding a solution, to the manufacturers and consu... READ MORE

Nichia’s Tunable 757 receives rave reviews from industry leaders, including the coveted LpS Best Sustainability Technology Award. Nichia, the leader in and inventor of the high-brightness LED, announced its game-changing single LES, tuna... READ MORE