GE Lighting has set up its first full-fledged over 1,375 square meters distribution center in the Middle East in Jebel Ali Free Zone, Dubai, to serve as a strategic hub for its expansion in the UAE as well as strengthen exports to key markets in the Middle East and Africa.
The warehouse will have over 2,000 products, bringing one of the largest showcases of GE Lighting products beside its headquarters in Budapest, Hungary. All products will be shipped in from Hungary and the other manufacturing centers of the company around the world.
The product range covers solutions for home lighting, hotels, office, retail, showbiz and entertainment, street lighting, and special applications such as airfield, aircraft, transportation, heating, medical, bacterial destruction and shatter protection.
The new warehouse will help meet the growing need for advanced lighting solutions in the UAE and the rest of the GCC region, as well as demand from markets across the Middle East and Africa.
In the UAE, GE Lighting has been associated with several key initiatives including nearly 70 per cent of street lighting in Abu Dhabi, as well as lighting solutions for several landmark projects across the country.
With its regional headquarters in Dubai Internet City, GE has a strong presence in Dubai, with Jebel Ali Free Zone being home to the GE Water & Process Technologies regional Centre of Excellence (CoE) in Dubai; and the GE Energy training center.