2022-01-04

Spoiler Alert: Sony Will Debut 6 New TVs Featuring Mini LED Backlights at the Product Launch on Jan. 4

On December 30, Sony (China) Co., Ltd. announced that it would hold the global launch event of its BRAVIA XR TV lineup at 23:00 on January 4 (GMT+8). According to the series of posters released on Sony China’s website and Weibo page, media outlets have forecast that Sony will debut six TV products at the event. The TVs will be powered by Sony’s new chip Cognitive Processor XRTM , which is capable of algorithm-based cross analyses on multiple dimensions and areas of the screen. With the chip, the TVs will have optimized image quality and ...
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