Gooee Powers Aurora Lighting's New Smart Lighting Platform

IoT start-up Gooee is attending EuroShop, the largest retail exhibition in Europe, where delegates, visitors and exhibitors are able to experience its ‘full-stack’ IoT ecosystem as the first manufacturer previews a Gooee-powered IoT platform for lighting.
 
 
 
(Gooee/ LEDinside)
 
Aurora Lighting (Hall 9 Stand 40) is demonstrating AXiO for the first time at EuroShop. By using Gooee’s technology to connect to the IoT, AXiO is set to significantly enhance retailers’ business intelligence and therefore revenues, providing real-time data on a specific environment via lighting.
 
Gooee released the first of its Development Kits to lighting manufacturers in November 2016, enabling them to integrate its sensory and cloud-based technology within luminaires that become wirelessly connected to an operating platform, such as that developed by Aurora Lighting.
 
Data (for example on energy usage, human engagement, space optimisation etc) is captured and processed to enable retailers to make better-informed decisions. It allows them total visibility on the effectiveness of specific promotions, shoppers’ buying habits, and direction of travel.
 
Jan Kemeling, Chief Commercial Officer, Gooee, explains: “To see luminaires designed specifically for Gooee’s IoT lighting ecosystem is a significant milestone for Gooee, and we are excited to see reactions from retailers.
 
“With more than 30 partnerships now established with lighting manufacturers, we expect there to be little short of a revolution in the retail industry, thanks to Gooee inside,” he adds.
 
Neil Salt, Managing Director of the IoT Division and Chief Marketing Officer at Aurora Lighting, says: “By designing and creating a lighting platform powered by Gooee, an Aurora network of lighting is not only generating incredible visual and stimulating physical displays but valuable data and consumer insights for the retailer.
 
“Now decision makers have the ability in real-time to enjoy clear information based on timely trends that they can use to create even more value and advantage; for example, creating special offers to enhance a product’s sales,” he concludes.
 

(Video: Gooee)

EuroShop brings together 2,300 exhibitors in seven dimensions: retail technology; POP marketing; expo and event marketing; shop fitting and store design; visual merchandising; and energy management. It is expected that over 100,000 delegates from 110 countries will attend.
Disclaimers of Warranties
1. The website does not warrant the following:
1.1 The services from the website meets your requirement;
1.2 The accuracy, completeness, or timeliness of the service;
1.3 The accuracy, reliability of conclusions drawn from using the service;
1.4 The accuracy, completeness, or timeliness, or security of any information that you download from the website
2. The services provided by the website is intended for your reference only. The website shall be not be responsible for investment decisions, damages, or other losses resulting from use of the website or the information contained therein<
Proprietary Rights
You may not reproduce, modify, create derivative works from, display, perform, publish, distribute, disseminate, broadcast or circulate to any third party, any materials contained on the services without the express prior written consent of the website or its legal owner.

The recent outbreak of COVID-19 has prompted the large-scale search for practical solutions that can prevent the spread of the deadly virus — from researchers and scientists committed to finding a solution, to the manufacturers and consu... READ MORE

Nichia’s Tunable 757 receives rave reviews from industry leaders, including the coveted LpS Best Sustainability Technology Award. Nichia, the leader in and inventor of the high-brightness LED, announced its game-changing single LES, tuna... READ MORE